Kings Ware
Brand Identity · Packaging · Print & Digital
Brand Identity · Packaging · Print & Digital
Overview
Kings Ware needed a luxury brand identity that embodied elegance, minimalism, and strength. The goal was to create a refined monogram system paired with a restrained gold-on-black palette that could scale across packaging, collateral, and digital platforms.
Kings Ware needed a luxury brand identity that embodied elegance, minimalism, and strength. The goal was to create a refined monogram system paired with a restrained gold-on-black palette that could scale across packaging, collateral, and digital platforms.
Role
Concept development, monogram design, packaging, print collateral, and social media templates.
Concept development, monogram design, packaging, print collateral, and social media templates.
Design Solution
The identity centers on a geometric monogram that conveys strength and refinement, paired with a classic serif wordmark for balance. A minimal black-and-gold palette reinforces exclusivity, while clean layouts and structured typography emphasize restraint and sophistication. Packaging and collateral incorporate luxury finishes — gold foil, embossing, and matte black textures — to highlight craftsmanship and premium quality.
The identity centers on a geometric monogram that conveys strength and refinement, paired with a classic serif wordmark for balance. A minimal black-and-gold palette reinforces exclusivity, while clean layouts and structured typography emphasize restraint and sophistication. Packaging and collateral incorporate luxury finishes — gold foil, embossing, and matte black textures — to highlight craftsmanship and premium quality.
Outcome
The resulting identity positions Kings Ware as a high-end menswear brand defined by elegance and power. The system communicates authority and timeless style while remaining versatile enough to extend across packaging, retail, and digital touchpoints.
The resulting identity positions Kings Ware as a high-end menswear brand defined by elegance and power. The system communicates authority and timeless style while remaining versatile enough to extend across packaging, retail, and digital touchpoints.
